Portfolio 2026 Scottsdale & NYC

AngelinaWoodall

Fashion business student working toward creative direction through styling, photoshoot production and trend research, from NYFW backstage to brand campaigns in New York.

StylingCreative Direction Trend ForecastingMerchandising
Hickey Freeman campaign image of a model on the tailgate of a vintage Land Rover
Two models in a studded red jacket and leopard-print track pants on the runway at The Bureau Fashion Week
Tallia campaign image of a model in a navy three-piece suit
Models lined up backstage in fall looks before a Neiman Marcus show
01

Margaret Merritt ProductionsDresser

Scottsdale, AZSep 2026 – Present

Dressing models for runway shows and events produced for Neiman Marcus, where every look has to be right the moment the model steps out.

  • BeforeOrganize racks by model and look, using look boards and lineup cards to match every model to her outfits and accessories.
  • DuringRun quick changes between walks and make on-the-spot adjustments so each look goes out show-ready.
  • ThroughoutKeep the backstage area organized and the lineup on schedule so the show runs smoothly.
Front row audience lining the runway at Scottsdale Fashion Square
Look board with a photo of every model in her assigned outfits
Numbered look cards used to match models to outfits
Models lined up backstage in brown and animal-print fall looks
Racks of styled looks with shoes and handbags set beneath each one
Numbered garment bags and coats on rolling racks backstage
02

New York Fashion WeekBackstage & Production Intern, The Bureau Fashion Week

New York, NYSep 2026

Interned with The Bureau Fashion Week, an agency that produces runway shows for New York Fashion Week, managing backstage entry and flow during live shows on a schedule measured in minutes.

Inspiration: model in a desk chair surrounded by hands holding out phones
Mood board · inspiration
Inspiration: model in a cream blazer and blue satin trousers leaning on an office water cooler
Mood board · inspiration
  • AccessManaged backstage entry for models, designers, talent, paparazzi and production staff.
  • FlowKept the backstage area organized and moving during live shows.
  • PressureBalanced multiple priorities at once and stayed composed on a strict show schedule.
Model in a navy velvet gown at the end of the runway under The Bureau Fashion Week sign
Model in a black beaded gown posing on the runway
Finale of models in white bridal gowns walking past the audience
The backstage team and models dressed in black before the show
Two models in a studded red jacket and leopard-print track pants walking the runway at The Bureau Fashion Week
03

Peerless Clothing InternationalFashion Direction Intern

New York, NYJun – Aug 2026

Worked as a styling assistant on three photoshoots for Hickey Freeman, Tallia and Peerless e-commerce, from packing the garments to seeing the final images published.

Inspiration: two models filming each other with camcorders in a white studio
Mood board · inspiration
Inspiration: gloved hand holding a vintage rotary phone on an olive backdrop
Mood board · inspiration

On each shoot I worked with the stylist to plan and execute wardrobe: coordinating model looks and outfit changes, packing and organizing garments, steaming and styling pieces on set, assisting with fittings and adjusting each look throughout production.

In the office I conducted trend, consumer and competitive research for seasonal creative direction and contributed to Peerless' 2027 Trend Report, while supporting creator research, outreach and product seeding for influencer initiatives.

Tuxedo Lake

Hickey Freeman · On location, Upstate NY
Two models in suits outside a stone lake house
Model in khakis and tie leaning on a vintage Land Rover

E-commerce Studio

Peerless · Multiple brands · New York City
Studio setup with lighting and a tethered monitor showing the model
Model in a tuxedo on set between shots

New Rochelle Estate

Tallia · On location, New Rochelle, NY
Three models in suits in a wood-paneled room
Two models in denim and tailoring on a spiral staircase

The Final Images

As published by each brand
Hickey Freeman
Hickey Freeman campaign image of a model in a knit henley and plaid trousers on the tailgate of a vintage Land Rover
Hickey Freeman campaign image of a model in a navy pinstripe suit leaning out of a green cabin window
Tallia
Published Tallia post of a model in a three-piece suit
Published Tallia post of a model in an olive suit

Seeing the final images come together made the work behind them feel meaningful, from styling and fitting to adjusting each look on set.

Mannequin Styling

Styled mannequins across multiple showrooms around seasonal color stories, collections and brand direction for client meetings and showroom appointments.

Three styled mannequins in Michael Kors suits
Rack of suit jackets merchandised by color

Charity Events

Supported Peerless-sponsored events with the Mother's Day/Father's Day Council and Foreseeable Future Foundation: setup, gift bags, check-in, photos and video.

Guests at a charity luncheon under a glass atrium
Gala stage with a presentation screen and pink lighting

Product In Store

Visited Bloomingdale's to assess Ted Baker's in-store presentation and shared photos and notes on assortment and merchandising with the Ted Baker team.

Ted Baker mannequins on the Bloomingdale's floor
Ted Baker shirts merchandised on a gold rack

Intern projectClosed the summer with a final project on making Peerless' internal processes more efficient.

04

Angelina's Style HouseOwner & Personal Stylist

Scottsdale, AZOct 2026 – Present

I launched a personal styling business and designed its signature service, Closet Refresh + Shop: one flat fee covering everything from the first meeting through the final fitting.

Inspiration: collage of a powder-blue tote made from torn paper squares
Mood board · inspiration
Inspiration: red and camel thread cones with a pinned apple and thread snips
Mood board · inspiration

I built the service from the ground up: the process, the pricing, the payment terms and the client agreement. Clients keep what they love, clear out what isn't working and add new pieces that fit their style, body, life and budget.

Step 1

Consult

Lifestyle, goals, favorite looks, fit preferences and budget, so every decision after is built around the client.

About 1 hr
Step 2

Closet Edit

Piece by piece into keep, tailor and let go, with new ways to wear what they own and notes on gaps.

2–3 hrs
Step 3

Scout

In-store and online sourcing for pieces that fill the gaps, within the shopping budget set together.

Behind the scenes
Step 4

Fit

Try on, decide together and learn to style new pieces with existing ones. I handle tailoring and returns.

1–2 hrs
PlusA written recap with the keep list, new pieces and outfit ideas to refer back to.
05

AritziaStyle Advisor

Scottsdale, AZOct 2025 – Present

I create personalized styling experiences using trend analysis, sales insights and each client's preferences.

$300K+Opening-day sales at the Scottsdale Fashion Square boutique
2Boutique openings supported: Scottsdale Fashion Square and Kierland
Looks I styled
Cropped jacket over a white tee with a yellow sweater tied at the waist, wide-leg denim and tan loafers
06

Princess PollyCollege Content Creator & Sales Associate

Scottsdale, AZAug 2024 – Oct 2025

I drove sales through my own content and product storytelling, and supported the Scottsdale store opening, brand activations and influencer events.

Inspiration: two models in yellow plaid and tiger print inside a truck full of spray-painted canvases
Mood board · inspiration
Inspiration: burgundy heels and an olive top spilling out of a powder-blue drawer cabinet
Mood board · inspiration
$10,680In sales generated through personal content
$46KOpening-day sales at the Scottsdale store

Content I Created

Campus ambassador · Tap for sound
New arrivals try-on
Styling the window
Styling vlog
Valentine's shop

#PollyOnCampus Posts

$10,680 in sales · 21.4K views on these 4 posts

Seasonal outfit posts styled in Princess Polly, each sending followers to shop with my personal discount code. My content and product storytelling generated $10,680 in sales.

Gingham maxi dress styled outdoors beside a cactus
Spring · 5.7K views
Cream ruffle top, wide-leg denim, sunglasses and a shoulder bag
Summer · 7.6K views
Black tank with zebra-print wide-leg pants at dusk
Trend edit · 4.8K views
Oversized black leather jacket with a long blue scarf on a rooftop
Winter · 3.3K views

Campus Jeep Tours

Took the branded Princess Polly Jeep around campus with fellow ambassadors, giving away merch and bringing the brand to students.

Four ambassadors in Princess Polly tees in front of the branded black Jeep
Jeep trunk stacked with folded Princess Polly tees for giveaways

Influencer Shop & Sip

Helped host an in-store shopping event for local influencers, with a hosted bar, grazing table and the new Princess Polly lookbook.

Grazing table under the mirrored Princess Polly sign with lookbooks and scalloped plates
Bar set up at the cash wrap with the store floor behind it

FOX 10 Live

Styled the reporter in Princess Polly and helped coordinate a live FOX 10 news segment filmed at the Scottsdale store.

The Princess Polly Scottsdale team in front of the mirrored logo wall

Visual Merchandising

Scottsdale store
Four mannequins in brown, butter yellow and denim looks on a display platform
Princess Polly storefront window with neon stars and styled mannequins
Mannequin in a denim jacket, lace top, belt and knee-high boots on a mirrored stand
Three dress forms in red and cream heart-print looks
Merchandised wall of swimwear and tops with a folded table display
Store floor with color-blocked racks and a nesting table display
07

Diesel × Formula 1Case Study, 2026 Fashion Scholarship Fund

1 of 160 scholars nationally1 of 11 from ASU

Full Throttle. No Brakes. A limited-edition Diesel × Formula 1 collection I planned from concept to clearance, for the case study that earned my 2026 Fashion Scholarship Fund scholarship.

Inspiration: person in a grey suit with a fax machine for a head spewing paper at a cluttered desk
Mood board · inspiration
Inspiration: brown suede loafers with grey socks and cuffed jeans
Mood board · inspiration

I developed the assortment, a six-month sales plan with markdown, turnover and margin targets, and a channel strategy split between e-commerce and pop-up retail.

7Styles in the assortment
300Units planned
$121KTotal retail value at 68% initial markup
70/30E-commerce to pop-up channel allocation
1 of 160 scholars nationally, 1 of 11 from ASU.
Case study cover: Diesel x Formula One, Full Throttle. No Brakes., with a model in red leather draped over a white vintage car

Product Mockups

Hero pieces
Mockups of the chrome Reflect Series helmet, yellow Apex Runner sneaker, black Crown Cap, Chuck leather jacket in three colors and Trackside wide-leg jeans

Assortment Plan

7 styles · 300 units · $121,025 retail
StyleColorsUnitsUnit retailIMUTotal retail
Leather JacketVintage Cream, Diesel Red, Jet Black45$86068%$38,700
Graphic TeeGolden Yellow (exclusive), Washed Brown, Jet Black75$9570%$7,125
HandbagDiesel Red, Vintage Cream (exclusive)40$55075%$22,000
DenimCharcoal Grey, Washed Brown, Jet Black50$26065%$13,000
Collectible Racing HelmetChrome, Vintage Cream/Diesel Red (exclusive)20$1,11560%$22,300
SneakersGolden Yellow/Jet Black40$27568%$11,000
HatFaded Black30$23070%$6,900
Total30068%$121,025

Six-Month Sales Plan

Full sell-through by August
CategoryMar · LaunchAprMay · PeakJunJulAug · ClearanceTotal / Avg
BOM ($)023,50027,50031,50025,50014,500–
Receipts ($)40,00025,00035,00015,0006,0000121,000
Total inventory ($)40,00048,50062,50046,50031,50014,500–
Planned sales ($)16,00020,00029,00018,00013,50011,500108,000
Markdowns ($)5001,0002,0003,0003,5003,00013,000
EOM ($)23,50027,50031,50025,50014,5000–
Average inventory ($)11,75025,50029,50028,50020,0007,25017,500
Turnover1.360.780.980.630.681.596.2 season
Gross margin67%66%66%62%59%59%64% avg

Pop-up Concept

Visual merchandising
Pop-up concept with chrome walls, a yellow Diesel sign, helmet display cases, a red carpet and race cars on either side
  • ThemeSleek, retro, grunge aesthetic
  • CenterpieceApparel table of pop-up exclusives, backed by a glass case of collectible racing helmets
  • Cross-merchFootwear, denim and accessories shown together as complete looks
  • PaletteDiesel Red, Chrome and Golden Yellow

Channel Strategy

70 / 30

Diesel e-commerce is the primary channel, with global reach and the ability to drive consistent sales.

Formula One pop-ups create exclusivity and urgency. The collectible helmet, Golden Yellow tee and Vintage Cream handbag are sold only at pop-ups, which turns each event into a marketing moment for both brands.

Launch is front-loaded in March, sales peak in May with the race calendar and the helmet release, and controlled markdowns run June through August.

Leadership & Study

Beyond the runway
President · Co-founder

Fashion Scholarship Student Association

Co-founded and lead a community at ASU for aspiring fashion and retail professionals: running student programming, mentoring 2027 Fashion Scholarship Fund applicants and building connections with alumni and industry leaders.

ASU Blackstone LaunchPad × Disney

Impact Studio: Creative

Selected as 1 of 20 students for a cross-disciplinary innovation residency. Collaborated under NDA with Disney professionals to explore consumer insights for Disney Consumer Products, develop and prototype concepts for the Mickey 100 initiative, iterate on user feedback and pitch a final concept to senior-level executives.

CIEE · Mar – May 2026

Study Abroad in Paris

Studied for a semester in Paris through the Council on International Educational Exchange. I also hold LVMH certificates in Creation & Branding and Operations & Supply Chain.

Impact Studio in Burbank

Walt Disney Studios lot
Welcome screen for Arizona State University at Hotel Burbank
Entrance arch of the Walt Disney Studios lot in Burbank
Historic animation camera stand on display
Bronze Disney Legends handprint plaques on a column

Paris

CIEE study abroad · Mar – May 2026

A semester studying in the fashion capital, spent between classes in its archives, boutiques and museums.

Angelina on the staircase at La Galerie Dior, surrounded by a wall of miniature Dior designs
La Galerie Dior
Rows of Dior couture gowns displayed against a painted sky
Dior scarves and twillies displayed with mannequin heads
Mannequin in a white dress beside a draped canvas installation at Dover Street Market Paris
Dover Street Market Paris
Boutique interior with colorful bags on lit shelving and lounge chairs
Angelina in a long coat and wide-leg jeans on a Paris street with the Eiffel Tower behind
Winged Victory of Samothrace at the Louvre
Painted ceiling at the Palace of Versailles
Angelina and three friends in I love Paris tees under the lit Eiffel Tower

About

Fashion business · ASU FIDM
Headshot of Angelina Woodall

I'm Angelina, a fashion business student at Arizona State University and ASU FIDM, graduating in May 2027.

I study Applied Business & Technology Solutions with a minor in Fashion. My work so far has put me in every part of the industry: dressing models backstage, assisting on photoshoots, styling clients one-on-one and selling on the floor. My style is always evolving: streetwear chic, and always making a statement.

After graduation I'm moving to New York to build a career in creative direction across marketing, trend forecasting and styling.

Trend ForecastingConsumer & Competitive ResearchLuxury Retail ExperienceCreative DirectionStyling Photoshoot ProductionVisual MerchandisingProduct StorytellingRetail Launch & Store Operations Support Concept & Product DevelopmentContent Creation & Social CommerceInfluencer & Brand ActivationsClienteling Key Performance IndicatorsMicrosoft ExcelAdobe Creative SuiteGenerative AI Tools
  • EducationBA, Applied Business & Technology Solutions, Minor in Fashion · Arizona State University and ASU FIDM · May 2027 · GPA 3.7
  • AbroadCouncil on International Educational Exchange, Paris · Mar – May 2026
  • HonorsFashion Scholarship Fund Scholar (2026) · LVMH Certificate: Creation & Branding, Operations & Supply Chain · Alissa Serignese Legacy Scholar · Herff Jones Legacy Scholar · Dean's List Scholar